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How to Write a Strong Novel Synopsis (and Why You Should)
Content and Craft | Author Marketing

How to Write a Strong Novel Synopsis (and Why You Should)

ByKathrese McKee September 21, 2022September 21, 2022

A synopsis is a useful tool for authors and a necessary one to attract an agent or publisher. Use these tips to make the process easier.

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Who Is Your Ideal Reader Avatar?
Author Marketing

Who Is Your Ideal Reader Avatar?

ByKathrese McKee August 14, 2022September 12, 2022

The number one factor for writing success—other than writing a great book—is connecting with your ideal reader avatar.

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Five Things Authors Should Quit Doing
Mindset | Author Marketing | Content and Craft

Five Things Authors Should Quit Doing

ByKathrese McKee June 15, 2022September 8, 2022

Time is our most precious commodity, but we spend too much time on stuff that holds us back. Here are five things authors should quit doing.

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Is Blogging a Waste of Time for Authors?
Author Marketing | Content and Craft

Is Blogging a Waste of Time for Authors?

ByKathrese McKee May 25, 2022August 2, 2022

Do authors need to write blog posts too? Many experts say yes. But are they right? What about doing blog tours during your book launch? Who should blog and who shouldn’t? What are the best topics to blog about?

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What is the best email marketing software for authors?
Author Marketing | Tools and Services

What is the best email marketing software for authors?

ByKathrese McKee April 26, 2022April 27, 2022

What is the best email marketing software for authors? I decided to find out.

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Make a Living as an Author: Debunking Author Myths
Author Marketing

Make a Living as an Author: Debunking Author Myths

ByKathrese McKee December 1, 2021December 1, 2021

Make a Living as an Author: Debunking Author Myths

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Use Content Pillars to Generate Strong Content
Writing Pursuits Tips | Author Marketing

Use Content Pillars to Generate Strong Content

ByKathrese McKee July 27, 2021August 17, 2022

Use content pillars to generate content for your blog, social media posts, and newsletters. Stop struggling with what to write about in your blog and your author newsletter and your social posts!

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Start an Email List from Zero
Author Marketing | Writing Pursuits Tips

Start an Email List from Zero

ByKathrese McKee August 2, 2020

It’s like magic! The joys of having an author email list and how to start from zero.

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Seven Basics of Instagram
Author Marketing | Writing Pursuits Tips

Seven Basics of Instagram

ByKathrese McKee July 27, 2020

You’ve tried Instagram, but nobody sees your posts. You don’t get likes. You don’t gain followers. So what’s the point?

Instagram takes work, but your efforts are going to waste because you’ve missed a few, crucial details.

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