Seven Basics of Instagram
You’ve tried Instagram, but nobody sees your posts. You don’t get likes. You don’t gain followers. So what’s the point?
Instagram takes work, but your efforts are going to waste because you’ve missed a few, crucial details.
Secrets of Attracting Readers with Content Marketing
Authors get so caught up in learning about paid advertising, we often overlook a much less expensive way to capture the attention of potential readers—content marketing.
To Blog, or Not to Blog?
Authors, maybe you should forget about blogging (and blog tours).
Holiday Themes for Book Promotions
Almost every day has kooky holidays associated with it that can serve as inspiration for your book promotions.
Don’t Call It an Outline
Back when I first played around with the idea of writing a book, I opened up a spiral and started writing a story I thought my kids would enjoy. Every spare moment—at games and doctor visits and during lunch—I would invent problems for my characters to solve and things for them to say. I was…
